The future of Social is in our senses. The fully immersive experience isn’t nearly as far off as you might think, says IBM’s new head of Social Business.
Read More [+]Social media can offer insights into fan bases in-the-moment, between episodes, and even between seasons. But listening to the conversation is challenging, given the volume and variety of data, and the slew of social tools. Hear how media companies are achieving “always-on” engagement with their audiences with analytics.
Read More [+]For the past year and a half, each time I travel to a conference, my luggage is a little bit lighter. At every meetup and industry event I attend, my pockets are a little less bulky. I’ve completely stopped carrying business cards. My hypothesis – business cards are pointless in the digital world we live […]
Read More [+]Socialbakers’ Engage 2013 Conference, will be held November 21st in New York City. We interviewed Jan Rezab, CEO of Socialbakers, about some of the main topics that will be discussed at the upcoming event. What would be your advice in creating the best social content for a brand’s social marketing strategy? In order to create […]
Read More [+]At Movable Type, a movement is underway – to reignite the passion of bloggers and developers. As Six Apart’s flagship web publishing and blogging software, we are partner to many of the world’s largest media companies and Fortune 100 businesses, as well as power bloggers who use the software to build, launch and manage their […]
Read More [+]When Kansas City was named the host of Major League Baseball’s All-Star Game, the Mayor saw an opportunity to leverage Social Media to generate city buzz. The goal of the Social Media Command Center (SMCC) was to promote tourism, act as a “virtual help desk” and engage in meaningful conversations to welcome visitors. Over six […]
Read More [+]According to a study by the University of Massachusetts at Dartmouth, 37 percent of Fortune 500 & Inc 500 companies maintain blogs, while those using Facebook and Twitter number 74 and 64 percent, respectively. Micro-blogging is on the rise among corporations and far surpassing traditional blogs in market prevalence. Why, then, do companies still wonder about the ROI? It is not […]
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