In light of the recent announcement that Netflix has surpassed well-established competitor HBO in terms of paid customers we thought it was time to share some data revealing the exponential growth of this leading non-traditional network. With help from partners PeekAnalytics and Taykey we dug into Social activity around Netflix versus its competitors with an […]
Read More [+]The largest advertising spend for most brands usually focuses on TV. Companies expend tremendous effort and risk large chunks of their marketing budget to make sure their on-air advertising buys deliver the most bang for their buck. Networks, meanwhile, are staking their reputation, and putting viewer patience on the line, everytime they greenlight a new […]
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